MotoGP: Why is Cal Crutchlow's Honda sponsored by GIVI?

For all motorcyclists, the GIVI brand is above all associated with the numerous accessories that make the motorcyclist's life easier, whether thanks to its very wide range of top cases and suitcases, its helmets or its aerodynamic protection.

Here, among MotoGP enthusiasts, GIVI is inseparably linked to Cal Crutchlow's Honda, and this relationship to pure speed is quite simply the legacy of the passion of Giuseppe Visenzi, the founder of the Italian firm.

Giuseppe Visenzi began his career as a driver in 1958, introducing himself as a “mechanic”, at a time when it was unthinkable, for someone with little means, to make a living solely from racing. He took part in his first race, an Italian championship event in Modena, with a Laverda 75 loaned to him by a friend.
His second motorcycle, a Mondial, arrived after many sacrifices and despite his limitations in competition, it allowed him to participate in the Italian championship.

One evening, returning from a race in Piedmont, frustrated by yet another technical breakdown on his Mondial, he stopped at 23 p.m. at a private home to buy his first Ducati. He spent a sleepless night in the workshop to prepare it for the next race, a week later, and it was thanks to this motorcycle that he began his dream career, made of passion and motorcycle racing, becoming a international level pilot for 11 long years.

Other bikes were ridden by the Italian, Honda and Yamaha, and took him to third place in the 350cc world championship in 1969, but two severe crashes in Finland and Yugoslavia forced him to stop competing the following year .

So in 1970 he retired as a pilot and opened his first store in Brescia, a Honda dealership, which ten years later, when Giuseppe Visenzi designed his first top-case, became the famous brand GIVI that we know today.

With 42 candles on its cake, and although it has always been linked to its region of origin, the company today has subsidiaries on all continents, having first conquered the United States, then South America and, with the new millennium, new investments also concerned Asia, in particular Malaysia, India and China.

But obviously, the passion for Grands Prix never abandoned Giuseppe Visenzi: thus, over the years, he continued to support certain teams as a sponsor, starting by making the GIVI brand appear on the sides of the Hondas, of Noboru 'Nobby' Ueda in the past, then of Team LCR today, the brand he represented 50 years ago in Italy…

Patriotic fiber obliges, we also find today the red and white logo on the fairings of official Ducati and this passion is also found in the quality of the products offered by GIVI!

The GIVI website also goes well beyond a simple merchant catalog, by offering, for example a new part dedicated to the adventure that everyone can experience, on the road, this time...

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