MotoGP: from Grands Prix to the series via WSBK, this is the Ducati strategy

Ducati is one of the manufacturers for whom competition is something essential. Not only from the point of view of image, of aura, but also from an industrial and economic angle. Racing is not an expensive dancer, but an ongoing investment for future motorcycles to be purchased in dealerships. A logic and a solid link that Chaz Davies, official driver of Borgo Panigale in WSBK confirms.

Si Ducati is MotoGP and invests so much in it, is that the experience it gains is very important in its industrial and commercial strategy. A philosophy that its pilot in WSBK Chaz Davies praise without reservation.

Although Ducati either a modest manufacturer in terms of production volume, with only 53 units sold, which is far from the scores posted by Honda, Yamaha, Kawasaki or even Suzuki, the Bologna manufacturer is at the forefront in the MotoGP World Championship and in Superbike. Last year, Ducati finished second in both heats, behind Honda in MotoGP and following Kawasaki in WSBK.

With a look at the extremely radical Superbike, it becomes clear that Ducati uses MotoGP knowledge to succeed in WSBK. Will this trump card be necessary in the future to succeed in the World Superbike Championship? “ Without a doubt. Yes ", says Chaz Davies, in an interview given to “Motorsport-Total.com".

The Welshman welcomes the Ducati strategy: “ MotoGP knowledge is used in the Superbike World Championship. The World Superbike Championship is the best platform to improve the machines in the series. The result is the Panigale R or the Panigale V4 R which are the results of the work in the Superbike World Championship. What we learn in the World Superbike Championship goes straight into the series »

« On the other hand, we benefit from MotoGP knowledge. I think this is the right way. Why would it be any different if you have this information from MotoGP? », asks himself Davies. " It makes sense that this experience can also be used in Superbike and is then used on the production machine »

« Everyone wants to ride the best possible motorcycle with the best possible technologies. If you have the knowledge, why not? Ducati is very smart. There are a lot of smart people working for Ducati who built us this great bike – the V4R. This is largely due to the good work in MotoGP ", Explain Davies.