After Paris, it is now Cologne which is canceling its next winter show, even if a digital presentation of the new 2021 products should be put in place.
The Cologne trade fair launches winter trade fairs every two years. Intermot is one of the profession's flagship events. Initially scheduled for October 6 to 11 in Germany, the 2020 vintage will not take place this year following the pandemic and the resulting health situation.
This is sad news for the world of European two-wheelers since this is the second cancellation of a major show after the announcement made a few months ago concerning the Paris Motor Show. The organization of the German show nevertheless announces offering a digital alternative allowing the different brands to present their new 2021 products. A virtual show in short with conferences, photos, thus allowing the launch of the coming season. A new step in an increasingly virtual world. In short, if the organization announces that Intermot 2022 will indeed take place normally, what will happen to the Milanese meeting in November (for the record from November 5 to 8, 2020).
Will EICMA in the format we currently know take place? Not sure, especially since brands like BMW, KTM and Husqvarna had already announced that they would not be present there. To be continued…
