Ski lifts from Val Thorens being still closed, all that remained was to Hugo Clère, Superstock world endurance champion who is leaving Moto Ain this year to ride under the red and black colors of Team 18 Firefighters, than to get on his Yamaha R1 equipped with studded tires to achieve Nirvana.
A French remake of the marketing operation carried out by Marc Marquez and Red Bull in January 2017 in Austria (and by Ducati and Yamaha in the past), but in this gloomy period for riders and national ski resorts, such humorous lighting is far from unwelcome!
